Of the millions of blog posts that are out there, only a select few gain the traction and audience needed to generate income. In a world where AI slop, TikToks, Instagram shorts, and podcasts have started to dominate entertainment, the humble art of writing has been shunned and pushed to one side. 

If you have a passion for writing, as I do, then you’ll be acutely aware that AI and other forms of media have been encroaching into the sector for a while now. This stretches back over a decade, but it has ramped up over the last couple of years. In any event, there’s still a market for bloggers, and there are still ways to turn your passion for writing, storytelling, and blog posts into a source of income.

Marketing & Creative Writing

Copywriting has become an enormous industry over the last few years, and those who have been able to spin their creativity into persuasive and direct forms of marketing have been able to carve out a niche for themselves in the wide world of writing. Now, if you have a blog, this probably isn’t the method of payment you are looking for.

Ideally, to turn blogging into your full-time job, you want to capture an audience, consistent subscribers, and people who will pay monthly or annual fees to read your work. Copywriting, though, is one of the most popular ways to maintain a consistent stream of income from writing. 

One of the many ways bloggers entice new readers is by offering cost-effective deals or bulk purchasing options, allowing them to get a discounted 12-month rate that is lower than paying for individual monthly subscriptions. The concept of cost-effective marketing or free credits isn’t new; we’ve seen it rolled out in multiple sectors, but it has been most effectively integrated into casino gaming. 

While there’s a different market for casino gaming, playing at Ignition Casino US offers more contemporary payment options like cryptocurrency. Additionally, cost-effective marketing, free spins, and matched deposits, which have long been popular in traditional casino gaming, are now prevalent in crypto casino gaming as well. 

Social Media – Leveraging It To Your Advantage

Instagram and YouTube have long been sites where companies have been able to project their goods and services to a global market. As you can see in the link below, social media remains the primary source for companies aiming to generate giveaways and attract new customers through their promotions.

For bloggers, it’s crucial to adopt a broad range of approaches. If you are looking to capture a market, then create channels across other social media sites, too. Take to Instagram, Twitter, Facebook, be sure to post in as many places as possible that you have a new blog, say what it’s about, and provide an insight into what the piece is about. 

Remaining visible in any market is a step in the right direction. Brand awareness is the most effective way to familiarize people with your logo, name, and what you do. If you are creative, staying busy and consistent while developing your brand is the most effective way to turn your hobby and passion into a vocation. 

Write About What You Know

Sounds like a simple piece of advice, doesn’t it? If you’re a technology enthusiast, then staying within the field of the topic you understand will not only help you perfect your craft, but it means that your writing will be tailored, human, and more gripping than the generative AI slop that is currently flooding the market. 

This applies to any blogging market. Travel bloggers have had to play second fiddle to travel YouTubers over the last decade, as those with a penchant for traveling have leveraged YouTube into a far more lucrative revenue stream. However, travel blogging should be part of a broader package; you can write, create content, and make videos of the destination you’re in – you don’t just need to stick to one type of media. 

I enjoy writing about boxing, and when I do, I post the links in forums, join boxing communities online, and talk to people on social media who have a large following, a love of the sport, and a passion for writing. It’s rare to find these three markets overlap, but they yield the greatest return by getting the content into the eyes and ears of people who are more likely to be open to it. Replace your niche with boxing and adopt a similar approach.

Navigating An Automated World

It’s going to get harder for writers and bloggers between now and the end of the decade. Of all the jobs out there that are set to be wiped out by AI, copywriting and creative writing are among the most at risk on this list. 

Admittedly, this is a fear that copywriters and bloggers have had since 2023. The industry is still popular, but as AI becomes more sophisticated and better at writing content, the key to staying ahead is to remain unique, stick to your niche, and remember that if you are passionate enough about the field, you can make it work.