A quick survey to understand the everyday realities of Indian moms: the choices they make, the roles they juggle, and the support they truly need.

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1 Who lives with you in your household? (Select all that apply)
2 On a typical weekday, what do you spend time on? (Select all that apply)
3 In which areas are you the primary decision maker? (Select all that apply)
4 In the last year, have you taken active steps for your own health (doctor visits, supplements, etc.)?
5 Which financial activities are you personally involved in? (Select all that apply)
6 Do you use any special nutrition products for your child?
7 Which decisions related to your child are you involved in? (Select all that apply)
8 Which personal care categories do you buy every 2–3 months? (Select all that apply)
9 Which of these statements describe you? (Select all that apply)
10 Which devices do you personally use? (Select all that apply)
11 Which of these statements about technology are true for you? (Select all that apply)
12 Who usually decides which home care products to buy?
13 Which of these statements about home care are true for you? (Select all that apply)
14 In the last 2 years, what have you bought or upgraded? (Select all that apply)
15 What is your role in big purchases? (Select all that apply)
16 Where would you like more support? (Select all that apply)
17 How important is Mother’s Day to you?
18 How do you usually celebrate Mother’s Day? (Select all that apply)
19 What kind of Mother’s Day gifts do you prefer? (Select all that apply)
20 Which platforms do you use most often? (Select top 2)
21 Where do you prefer to shop most? (Select top 2)
22 As a mother, what is one thing you wish brands understood better about your life?
23 Share a brand that made you feel seen or supported as a mother. What did they do right?