How to write impressive blogpost titles

Did you know one of the keys for successful content strategies is writing impressive blog post titles?

Even if you are writing a well-researched, perfect, compelling content, chances are that your audience may not even look into it. You might not realize it. But it could be your blog post headline that is hurting you. Many of the readers decide whether to open your blog post purely by looking at the title.

In this article, we shall break down key strategies for writing great blog post titles.

1.  Clickbait Titles

Let’s address the elephant in the room first- clickbaits. Clickbaits are those that attract and encourage visitors to simply drop everything they are doing and click on the content or link which they just read or saw. It could be a headline or a thumbnail image. Clickbaits are great for pageviews as long as you are not deceptive by not delivering the content that you have promised.

For example, “X things you need to know ______ (before starting a blog)” is simply hard to resist for someone who wants to be a blogger. But when you say “These vegetables will help you live a hundred years” may not really be true.

2.  The Golden Words

Here are some basic formulas you can use that is applicable for all the niches, be it food, travel, lifestyle, health, fitness, or fashion.

The list posts, how to, what/why/where, the ultimate guide etc works best.

Some examples you can follow are:

a.  This is what happens if you _________ (stop being a perfectionist)

b.  X tips for  ___________ (staying productive as a homemaker)

c.   How to _____________ (effectively communicate with your teenager)

d.  The Ultimate Guide to ______________ (BlogchatterA2Z)

e.  The Importance of _________ (Staying active throughout the day)

f.   The Top X _______ (5 books I read in 2023)

g.  Why you should _____ (visit Golden Temple in Amritsar)

h.  Stop _____ (wearing your scarf like this)

i.   Free Checklist: 10 things you need before bringing a new puppy home

j.   X Easy _______ (24 easy ways to decorate your home office)

3.  Find the right keyword

Your H1 headline is your blog title and it is imperative that the title contains the keyword you want your content to rank on, if you are targeting SEO. Try to start your title with the main focused keyword first. And do not stuff it with too many keywords making it lengthy and spammy.

4.  Power words

When you put a content out, it is with the idea of having it read. Choose power words that builds an emotional connect with your reader.

For example, Secrets, Obsessed, Mistakes to avoid

a.  10 Blogging secrets you will be surprised to know

b.  This new iPhone trick will have you obsessed

c.   5 common mistakes to avoid while writing your first blog post

5.  Question titles

Another great way to write catchy blog post titles is to ask a question to your readers. This is sparking an interest from the very beginning.

For example, Bored with usual breakfasts? These 15 breakfasts will help you start the day off right.

We hope you will use these tips to create catchy, compelling blog post titles. The key is to connect with your readers while still being creative. If you like this article and found it helpful, share it with your friends!